ERIX Flow vs Zapier for Indian SMBs

The short answer

Pick Zapier when your work hops between many different apps. Pick ERIX Flow when the work lives in your customer conversations: WhatsApp, phone calls and your pipeline, all on one contact record.

Where Zapier is stronger

Zapier connects to thousands of third-party apps. ERIX Flow works inside ERIX; webhooks and connected apps are coming soon, in version 1.2. If you need to pass data between a dozen tools, Zapier is the better fit.

Where ERIX Flow is stronger

ERIX Flow already knows your customers and WhatsApp's rules, so you don't rebuild them:

• Starts on what happens in ERIX: new leads, stage changes, forms, messages and bookings
• WhatsApp's 24-hour window and approved templates handled for you
• Wait for a reply, with a Replied path and a No reply path
• AI replies from your own knowledge, as drafts by default
• Approval steps before money or a customer message goes out
• Templates made for your industry
• A run history on every contact, updated live

How the pricing differs

Zapier bills by the number of tasks your automations run. ERIX Flow isn't a separate subscription: it comes with ERIX, on the same contacts and inbox. During the pilot, our team sets up your workspace and agrees pricing with you.

Using both

You don't have to choose. Keep Zapier for the hops between your other apps, and let ERIX Flow handle the follow-ups that live in your customer chats. Webhooks to link the two are coming soon, in version 1.2.