Choosing a WhatsApp CRM in India

Wati, AiSensy and Interakt all run on Meta's official WhatsApp platform, and so does ECODrIx. The difference is what you get around the messaging: ERIX adds a CRM, bookings, automation and an AI agent, in one platform priced in rupees.

Choosing a WhatsApp CRM: common questions

Official WhatsApp API access, a shared inbox, broadcasts with approved templates, and a way to track each enquiry to a sale. ERIX by ECODrIx covers these with a pipeline, bookings, automations and an AI agent, priced in rupees. Wati, AiSensy and Interakt are strong messaging-first alternatives.

All four use Meta's official WhatsApp platform, so the messaging itself is comparable. The difference is scope: Wati is messaging and support-led, AiSensy is broadcast-marketing-led, and Interakt leans toward commerce. ERIX adds a CRM, bookings, automation and an AI agent around the messaging.

Compare what each plan includes, not only the platform fee: a messaging-only tool plus a separate CRM, invoicing and automation adds up. Check each vendor's own pricing page, since plans change often. Also ask how Meta's message charges reach your bill: with ERIX you connect your own WhatsApp account, so Meta bills you directly and ERIX adds no markup. During the pilot, ERIX pricing is agreed with each business.

See ERIX on your own business

Request early access and tell us how you sell today. We'll set ERIX up around it.